SUMMARY
Potter Clarkson has worked with Crystal Cruises for more than 25 years, developing and managing a comprehensive trade mark portfolio for the luxury, US-based cruise line brand. During this period, we have worked collaboratively with the client’s US attorney firms to protect its premium brand positioning.
As the company has developed and evolved its services, we have extended its IP coverage to ensure its brand protection expands in line with these new ventures.
VALUE DELIVERED
We have been a long-standing advisor for Crystal Cruises, protecting and, where necessary, enforcing its IP to stay ahead in this fiercely competitive sector.
The fact we have been retained by Crystal for so many years is indicative of the in-depth understanding we have of their business and its activities, as well as the trust that has been established.
